Search
Navigation
Subscribe
Friday
05Feb2010

Disgusting use of language

Saturday
24Oct2009

This is how to waste your PPC budget

If you are going to run a PPC campaign you really need to make sure that you write custom creative and you send users to a dedicated landing page. What you don't want to do is use a generic creative and you certainly don't want to send people to a page which says "Sorry, we are currently updating our section. If there is a particular product you are looking for then please contact us", seriously This Is How To Waste Your PPC Budget.

Check out the two screengrabs below for Blue Fish.

Saturday
24Oct2009

Why don't Apple change the record?

The latest version of Windows has been launched by Microsoft and has received some pretty positive reviews. Everyone knows that Vista was a disaster but it appears that Windows 7 is actually a good operating system.

I am a Mac convert, I love everything they make apart from their adverts, all they seem to do is talk about how rubbish Windows is, Why Don't Apple Change The Record?

Macs are not perfect, my latest laptop has had a whole bunch of problems including my email account stopping working, preview breaking etc...

Apple run the risk of becoming that arrogant kid at school who thought he was the best at everything.

Thursday
10Sep2009

If Yahoo wanted Twitter so much they should have bought it

I received my login this morning for Yahoo's new social media site Meme 'It is your place to share with the world whatever you find interesting.' Their words not mine.

So basically is is their cutesy (probably Nintendo Wii inspired) Twitter/Facebook etc... ripoff. Is it any good, yes, it has a nice clean layout and is easy to use. Will it take off, no! Why would it, what possible reason would anyone use it? Where is the innovation? What does it offer that Twitter and Facebook does not?

If Yahoo Wanted Twitter So Much They Should Have Bought It. And that is what surprises me about the whole strategy, when they wanted a photo sharing application they bought Flickr.

Meme will fail - innovate please Yahoo.

Monday
17Aug2009

I can't view the Stella website

I love the new Stella campaign 'recyclage de luxe' by Mother and I wanted to see how they had changed the website to reflect this campaign but couldn't get in.

I noticed three problems (I am using Firefox on a Mac):

Problem 1: can't enter date of birth
See the image below, when trying to select my month and year of birth so I can enter the site the drop downs have not been populated with any data.

 


Problem 2: can't select country
I thought maybe the reason I could not select my date was because I had not selected my country so I tried this and got a runtime error, see below.

Problem 3: Google links are broken
My last option was to click on the advertising link within the Google result for 'Stella" and this just links to a dead page with no redirect or 404

Come on, these are basic faults.